{ "id": 287766, "date": "2022-09-25T12:09:16", "date_gmt": "2022-09-25T10:09:16", "guid": { "rendered": "https:\/\/zjarr.tv\/?p=287766" }, "modified": "2022-09-25T12:09:16", "modified_gmt": "2022-09-25T10:09:16", "slug": "zgjedhjet-ne-itali-qindra-mijera-euro-shikoni-kush-ka-shpenzuar-me-shume-para-per-reklamat-ne-facebook-nga-lideret-dhe-partite-politike", "status": "publish", "type": "post", "link": "http:\/\/zjarr.tv\/en\/zgjedhjet-ne-itali-qindra-mijera-euro-shikoni-kush-ka-shpenzuar-me-shume-para-per-reklamat-ne-facebook-nga-lideret-dhe-partite-politike\/", "title": { "rendered": "Zgjedhjet n\u00eb Itali\/ Qindra mij\u00ebra euro, shikoni kush ka shpenzuar m\u00eb shum\u00eb para p\u00ebr reklamat n\u00eb Facebook nga lider\u00ebt dhe partit\u00eb politike" }, "content": { "rendered": "

Partit\u00eb politike n\u00eb Itali dhe kandidat\u00ebt kan\u00eb investuar shum\u00eb para edhe n\u00eb reklama online, p\u00ebrve\u00e7 posterave dhe billbordeve n\u00eb rrug\u00eb p\u00ebr zgjedhjet e p\u00ebrgjithshme parlamentare q\u00eb mbahen k\u00ebt\u00eb t\u00eb diel\u00eb, 25 shtator.<\/p>\n

Nj\u00eb num\u00ebr drejtuesish partish dhe kandidat\u00eb politik\u00eb, duke p\u00ebrfshir\u00eb Go Italy (Forza Italia) e Silvio Berlusconit, krijoi llogari n\u00eb Tik Tok n\u00eb prag t\u00eb zgjedhjeve p\u00ebr t\u00eb t\u00ebrhequr votuesit m\u00eb t\u00eb rinj.<\/p>\n

N\u00eb Itali, audienca m\u00eb e madhe n\u00eb internet mund t\u00eb gjendet n\u00eb Facebook, me rreth 38 milion\u00eb p\u00ebrdorues, sipas Statista, raporton Euronews.<\/p>\n

Duke p\u00ebrdorur bibliotek\u00ebn e reklamave t\u00eb Facebook-ut,\u00a0Euronews\u00a0ka studiuar se cilat parti dhe kandidat\u00eb kan\u00eb shpenzuar m\u00eb shum\u00eb para p\u00ebr reklamat n\u00eb Facebook n\u00eb 30 dit\u00ebt e fundit,\u00a0nga 22 gushti deri m\u00eb 20 shtator.<\/strong><\/p>\n

V\u00ebllez\u00ebrit e Italis\u00eb (Fratelli d\u2019Italia)<\/strong>\u00a0\u2013 t\u00eb udh\u00ebhequr nga\u00a0Giorgia Melon<\/strong>i dhe aktualisht t\u00eb par\u00ebt n\u00eb sondazhe \u2013\u00a0jan\u00eb shpenzuesit m\u00eb t\u00eb m\u00ebdhenj<\/strong>. Partia e djatht\u00eb ka shpenzuar 119,311 euro p\u00ebr 73 reklama politike n\u00eb faqen e saj zyrtare n\u00eb Facebook, 43,000 euro m\u00eb shum\u00eb se \u00e7do parti apo organizat\u00eb tjet\u00ebr.<\/p>\n

Pasi shpenzuan fillimisht m\u00eb pak se rival\u00ebt e tyre politik\u00eb, ata kan\u00eb rritur shpenzimet e tyre n\u00eb internet duke synuar votuesit n\u00eb Italin\u00eb qendrore dhe jugore.<\/p>\n

Meloni,<\/strong>\u00a0n\u00eb ve\u00e7anti, \u00ebsht\u00eb nj\u00eb nga drejtuesit m\u00eb t\u00eb ndjekur t\u00eb partive italiane n\u00eb Facebook (me mbi 2.4 milion\u00eb) dhe 21,411 euro t\u00eb tjera jan\u00eb shpenzuar n\u00eb Facebook Ads n\u00eb faqen e saj zyrtare.<\/p>\n

N\u00eb total,\u00a0V\u00ebllez\u00ebrit e Italis\u00eb<\/strong>\u00a0ka shpenzuar m\u00eb shum\u00eb se 140,00 \u20ac n\u00eb reklamat n\u00eb Facebook n\u00eb 30 dit\u00ebt e fundit, m\u00eb shum\u00eb se organizatat humanitare si Save the Children, Emergency dhe Unicef \u200b\u200bItaly.<\/p>\n

Rajonet ku t\u00eb gjitha pal\u00ebt shpenzuan m\u00eb shum\u00eb para n\u00eb reklamat n\u00eb Facebook ishin Lombardia (263,004 \u20ac), Si\u00e7ilia (259,358 \u20ac) dhe Campania (231,581 \u20ac).<\/p>\n

Lombardia \u00ebsht\u00eb rajoni m\u00eb i pasur dhe deri tani m\u00eb i populluari i Italis\u00eb. Si\u00e7ilia dhe Kampania, t\u00eb njohura historikisht p\u00ebr votimin p\u00ebr partit\u00eb e krahut t\u00eb djatht\u00eb, u fituan kryesisht nga L\u00ebvizja Pes\u00eb Yjet (M5S) n\u00eb zgjedhjet e fundit t\u00eb Italis\u00eb n\u00eb 2018.<\/p>\n

An\u00ebtar\u00eb t\u00eb tjer\u00eb t\u00eb koalicionit t\u00eb qendr\u00ebs s\u00eb djatht\u00eb n\u00eb Itali gjithashtu shpenzuan shum\u00eb p\u00ebr reklamat n\u00eb Facebook.<\/p>\n

Nd\u00ebrsa faqja zyrtare e\u00a0Liga<\/strong>\u00a0investoi vet\u00ebm 6,000 \u20ac, faqja zyrtare e liderit t\u00eb saj Matteo Salvini shpenzoi 62,655 \u20ac vet\u00ebm p\u00ebr reklama.\u00a0Salvini<\/strong>\u00a0\u00ebsht\u00eb politikani m\u00eb i ndjekur n\u00eb Itali n\u00eb Facebook dhe shpenzon rregullisht para p\u00ebr reklama n\u00eb internet.<\/p>\n

Forza Italia<\/strong>\u00a0shpenzoi pes\u00eb her\u00eb m\u00eb shum\u00eb para p\u00ebr reklamat e liderit t\u00eb tyre Berlusconi sesa n\u00eb faqen zyrtare t\u00eb partis\u00eb.<\/p>\n

N\u00eb total, koalicioni i qendr\u00ebs s\u00eb djatht\u00eb shpenzoi m\u00eb shum\u00eb se 292,000 \u20ac n\u00eb reklamat n\u00eb Facebook n\u00eb faqet zyrtare t\u00eb partive t\u00eb tyre ose lider\u00ebve t\u00eb partive.<\/strong><\/p>\n

N\u00eb an\u00ebn tjet\u00ebr, koalicioni i qendr\u00ebs s\u00eb majt\u00eb investoi rreth gjysm\u00ebn e k\u00ebsaj shume, n\u00eb t\u00eb nj\u00ebjt\u00ebn periudh\u00eb (m\u00eb pak se 149,000 \u20ac).\/ <\/strong>P\u00ebrktheu: Panorama<\/p>", "protected": false }, "excerpt": { "rendered": "

Partit\u00eb politike n\u00eb Itali dhe kandidat\u00ebt kan\u00eb investuar shum\u00eb para edhe n\u00eb reklama online, p\u00ebrve\u00e7 posterave dhe billbordeve n\u00eb rrug\u00eb p\u00ebr zgjedhjet e p\u00ebrgjithshme parlamentare q\u00eb mbahen k\u00ebt\u00eb t\u00eb diel\u00eb, 25 shtator. Nj\u00eb num\u00ebr drejtuesish partish dhe kandidat\u00eb politik\u00eb, duke p\u00ebrfshir\u00eb Go Italy (Forza Italia) e Silvio Berlusconit, krijoi llogari n\u00eb Tik Tok n\u00eb prag […]<\/p>", "protected": false }, "author": 2037, "featured_media": 287769, "comment_status": "closed", "ping_status": "closed", "sticky": false, "template": "", "format": "standard", "meta": { "footnotes": "" }, "categories": [ 241, 191, 231, 1454 ], "tags": [], "class_list": { "0": "post-287766", "1": "post", "2": "type-post", "3": "status-publish", "4": "format-standard", "5": "has-post-thumbnail", "7": "category-aktualitet", "8": "category-bota", "9": "category-lajme", "10": "category-politike" }, "_links": { "self": [ { "href": "https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/posts\/287766", "targetHints": { "allow": [ "GET" ] } } ], "collection": [ { "href": "https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/posts" } ], "about": [ { "href": "https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/types\/post" } ], "author": [ { "embeddable": true, "href": "https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/users\/2037" } ], "replies": [ { "embeddable": true, "href": "https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/comments?post=287766" } ], "version-history": [ { "count": 0, "href": "https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/posts\/287766\/revisions" } ], "wp:featuredmedia": [ { "embeddable": true, "href": "https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/media\/287769" } ], "wp:attachment": [ { "href": "https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/media?parent=287766" } ], "wp:term": [ { "taxonomy": "category", "embeddable": true, "href": "https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/categories?post=287766" }, { "taxonomy": "post_tag", "embeddable": true, "href": "https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/tags?post=287766" } ], "curies": [ { "name": "wp", "href": "https:\/\/api.w.org\/{rel}", "templated": true } ] } }