{"id":287766,"date":"2022-09-25T12:09:16","date_gmt":"2022-09-25T10:09:16","guid":{"rendered":"https:\/\/zjarr.tv\/?p=287766"},"modified":"2022-09-25T12:09:16","modified_gmt":"2022-09-25T10:09:16","slug":"zgjedhjet-ne-itali-qindra-mijera-euro-shikoni-kush-ka-shpenzuar-me-shume-para-per-reklamat-ne-facebook-nga-lideret-dhe-partite-politike","status":"publish","type":"post","link":"https:\/\/zjarr.tv\/en\/zgjedhjet-ne-itali-qindra-mijera-euro-shikoni-kush-ka-shpenzuar-me-shume-para-per-reklamat-ne-facebook-nga-lideret-dhe-partite-politike\/","title":{"rendered":"Zgjedhjet n\u00eb Itali\/ Qindra mij\u00ebra euro, shikoni kush ka shpenzuar m\u00eb shum\u00eb para p\u00ebr reklamat n\u00eb Facebook nga lider\u00ebt dhe partit\u00eb politike"},"content":{"rendered":"

Partit\u00eb politike n\u00eb Itali dhe kandidat\u00ebt kan\u00eb investuar shum\u00eb para edhe n\u00eb reklama online, p\u00ebrve\u00e7 posterave dhe billbordeve n\u00eb rrug\u00eb p\u00ebr zgjedhjet e p\u00ebrgjithshme parlamentare q\u00eb mbahen k\u00ebt\u00eb t\u00eb diel\u00eb, 25 shtator.<\/p>\n

Nj\u00eb num\u00ebr drejtuesish partish dhe kandidat\u00eb politik\u00eb, duke p\u00ebrfshir\u00eb Go Italy (Forza Italia) e Silvio Berlusconit, krijoi llogari n\u00eb Tik Tok n\u00eb prag t\u00eb zgjedhjeve p\u00ebr t\u00eb t\u00ebrhequr votuesit m\u00eb t\u00eb rinj.<\/p>\n

N\u00eb Itali, audienca m\u00eb e madhe n\u00eb internet mund t\u00eb gjendet n\u00eb Facebook, me rreth 38 milion\u00eb p\u00ebrdorues, sipas Statista, raporton Euronews.<\/p>\n

Duke p\u00ebrdorur bibliotek\u00ebn e reklamave t\u00eb Facebook-ut,\u00a0Euronews\u00a0ka studiuar se cilat parti dhe kandidat\u00eb kan\u00eb shpenzuar m\u00eb shum\u00eb para p\u00ebr reklamat n\u00eb Facebook n\u00eb 30 dit\u00ebt e fundit,\u00a0nga 22 gushti deri m\u00eb 20 shtator.<\/strong><\/p>\n

V\u00ebllez\u00ebrit e Italis\u00eb (Fratelli d\u2019Italia)<\/strong>\u00a0\u2013 t\u00eb udh\u00ebhequr nga\u00a0Giorgia Melon<\/strong>i dhe aktualisht t\u00eb par\u00ebt n\u00eb sondazhe \u2013\u00a0jan\u00eb shpenzuesit m\u00eb t\u00eb m\u00ebdhenj<\/strong>. Partia e djatht\u00eb ka shpenzuar 119,311 euro p\u00ebr 73 reklama politike n\u00eb faqen e saj zyrtare n\u00eb Facebook, 43,000 euro m\u00eb shum\u00eb se \u00e7do parti apo organizat\u00eb tjet\u00ebr.<\/p>\n

Pasi shpenzuan fillimisht m\u00eb pak se rival\u00ebt e tyre politik\u00eb, ata kan\u00eb rritur shpenzimet e tyre n\u00eb internet duke synuar votuesit n\u00eb Italin\u00eb qendrore dhe jugore.<\/p>\n

Meloni,<\/strong>\u00a0n\u00eb ve\u00e7anti, \u00ebsht\u00eb nj\u00eb nga drejtuesit m\u00eb t\u00eb ndjekur t\u00eb partive italiane n\u00eb Facebook (me mbi 2.4 milion\u00eb) dhe 21,411 euro t\u00eb tjera jan\u00eb shpenzuar n\u00eb Facebook Ads n\u00eb faqen e saj zyrtare.<\/p>\n

N\u00eb total,\u00a0V\u00ebllez\u00ebrit e Italis\u00eb<\/strong>\u00a0ka shpenzuar m\u00eb shum\u00eb se 140,00 \u20ac n\u00eb reklamat n\u00eb Facebook n\u00eb 30 dit\u00ebt e fundit, m\u00eb shum\u00eb se organizatat humanitare si Save the Children, Emergency dhe Unicef \u200b\u200bItaly.<\/p>\n

Rajonet ku t\u00eb gjitha pal\u00ebt shpenzuan m\u00eb shum\u00eb para n\u00eb reklamat n\u00eb Facebook ishin Lombardia (263,004 \u20ac), Si\u00e7ilia (259,358 \u20ac) dhe Campania (231,581 \u20ac).<\/p>\n

Lombardia \u00ebsht\u00eb rajoni m\u00eb i pasur dhe deri tani m\u00eb i populluari i Italis\u00eb. Si\u00e7ilia dhe Kampania, t\u00eb njohura historikisht p\u00ebr votimin p\u00ebr partit\u00eb e krahut t\u00eb djatht\u00eb, u fituan kryesisht nga L\u00ebvizja Pes\u00eb Yjet (M5S) n\u00eb zgjedhjet e fundit t\u00eb Italis\u00eb n\u00eb 2018.<\/p>\n

An\u00ebtar\u00eb t\u00eb tjer\u00eb t\u00eb koalicionit t\u00eb qendr\u00ebs s\u00eb djatht\u00eb n\u00eb Itali gjithashtu shpenzuan shum\u00eb p\u00ebr reklamat n\u00eb Facebook.<\/p>\n

Nd\u00ebrsa faqja zyrtare e\u00a0Liga<\/strong>\u00a0investoi vet\u00ebm 6,000 \u20ac, faqja zyrtare e liderit t\u00eb saj Matteo Salvini shpenzoi 62,655 \u20ac vet\u00ebm p\u00ebr reklama.\u00a0Salvini<\/strong>\u00a0\u00ebsht\u00eb politikani m\u00eb i ndjekur n\u00eb Itali n\u00eb Facebook dhe shpenzon rregullisht para p\u00ebr reklama n\u00eb internet.<\/p>\n

Forza Italia<\/strong>\u00a0shpenzoi pes\u00eb her\u00eb m\u00eb shum\u00eb para p\u00ebr reklamat e liderit t\u00eb tyre Berlusconi sesa n\u00eb faqen zyrtare t\u00eb partis\u00eb.<\/p>\n

N\u00eb total, koalicioni i qendr\u00ebs s\u00eb djatht\u00eb shpenzoi m\u00eb shum\u00eb se 292,000 \u20ac n\u00eb reklamat n\u00eb Facebook n\u00eb faqet zyrtare t\u00eb partive t\u00eb tyre ose lider\u00ebve t\u00eb partive.<\/strong><\/p>\n

N\u00eb an\u00ebn tjet\u00ebr, koalicioni i qendr\u00ebs s\u00eb majt\u00eb investoi rreth gjysm\u00ebn e k\u00ebsaj shume, n\u00eb t\u00eb nj\u00ebjt\u00ebn periudh\u00eb (m\u00eb pak se 149,000 \u20ac).\/ <\/strong>P\u00ebrktheu: Panorama<\/p>","protected":false},"excerpt":{"rendered":"

Partit\u00eb politike n\u00eb Itali dhe kandidat\u00ebt kan\u00eb investuar shum\u00eb para edhe n\u00eb reklama online, p\u00ebrve\u00e7 posterave dhe billbordeve n\u00eb rrug\u00eb p\u00ebr zgjedhjet e p\u00ebrgjithshme parlamentare q\u00eb mbahen k\u00ebt\u00eb t\u00eb diel\u00eb, 25 shtator. Nj\u00eb num\u00ebr drejtuesish partish dhe kandidat\u00eb politik\u00eb, duke p\u00ebrfshir\u00eb Go Italy (Forza Italia) e Silvio Berlusconit, krijoi llogari n\u00eb Tik Tok n\u00eb prag […]<\/p>\n","protected":false},"author":2037,"featured_media":287769,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[241,191,231,1454],"tags":[],"class_list":{"0":"post-287766","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-aktualitet","8":"category-bota","9":"category-lajme","10":"category-politike"},"_links":{"self":[{"href":"https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/posts\/287766","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/users\/2037"}],"replies":[{"embeddable":true,"href":"https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/comments?post=287766"}],"version-history":[{"count":0,"href":"https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/posts\/287766\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/media\/287769"}],"wp:attachment":[{"href":"https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/media?parent=287766"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/categories?post=287766"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zjarr.tv\/en\/wp-json\/wp\/v2\/tags?post=287766"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}